Culture
SHIFT THE RULES: Gender Studies Offer New Stories
With the niche market expanding and becoming more accessible, gender fluidity is back in the strategy of some big players. It seems that perfumery needs a fresh eye on gender.
Culture
OLFACTIVE VISION LAUNCH
Craft
RE│ENCOUNTER: "Imperfections' Beauty"
Craft
RE│ENCOUNTER: "Trail of Memory"
Culture
Listen to Firmenich on Fat Mascara Podcast: "How Fragrance Reflects the World We Live In"
Craft Sustainability
“FUNCTIONAL LUXURY” WITH FRANCISCO COSTA & FRANK VOELKL
Perfumer Frank Voelkl joins fashion designer and entrepreneur Francisco Costa. The two are known for minimalist designs that remain immediately identifiable to the knowing eye (or nose).
Sustainability
Human Nature: Discovering Soulful Sustainability
Chief Sustainability Officer, Dr. Bérangère Magarinos-Ruchat, leads a trip to discover the souls behind sustainability in India.
Craft Culture
Global Ateliers Launched for Local Co-Creation
Three locations to change the way perfume is created by connecting teams with cultures and clients
Craft
RE│ENCOUNTER “TRAIL OF MEMORY”
A polysensory and multidisciplinary installation born from the encounter between perfumer Ane Ayo and scenographer Guillaume Cousin.
Craft
RE│ENCOUNTER “IMPERFECTION’S BEAUTY”
In collaboration with the Xana Monteira and Carlos Lima, Noé Duchaufour Lawrance designed a Barro Negro sphere. Principal Perfumer Daphne Bugey created a fragrance to give its story another chapter.
Wellbeing
STATE OF PLAY: Learning to Express Ourselves
There exists an emotional and olfactive literacy to create–from which adults could learn to help identify and express their own emotions.
Emotions
DEFINING FRAGRANCE: Fragrance is RE|GENERATION
It takes only 3.3 seconds to inhale and exhale, but the brevity of an encounter with a scent belies its long lasting power to restore and transport us.
Wellbeing
BACK TO THE FUTURE: Scent, Nostalgia & Magic
What superpowers did you most long for as a child? Did you want to fly? Be invisible? Have superhuman strength?
Join the
movement
Be introduced to new voices, consumer insights, fragrance technologies, sustainable ingredients and emotions capabilities.
Sign up
Craft
DESIGNING THE FUTURE: Smarter, Simpler, Cleaner
Who made this? How and where was it created? By purchasing it, am I supporting a just cause?
Culture
PLEASURE PRINCIPLES: Putting Purpose in Perfume
Pizza and chocolate, cookies and cakes, these are a few of my favorite things. They are also a key part of wellbeing.
Culture
RE|CONNECT: Smell is the new touch
Whatever they may be, fresh or sensual, intimate or bold, abstract or figurative, fragrances truly reflect our history.
